As of October 2024, Apple accounted for around 43 percent of the smartphone market in Hong Kong. This is a considerable decrease compared to the same period last year.
Apple in the smartphone market in Hong Kong
Apple has been the smartphone market leader in Hong Kong for years, maintaining a market share of well over 40 percent. Whenever new iPhone models were launched, there was almost always a boost in sales. For example, iPhone XR’s launch was the reason for Apple’s peak market share at 60 percent in November 2018. This is particularly interesting in comparison to the neighboring Chinese market, which was led by multiple Chinese smartphone manufacturers like Huawei, Oppo and Vivo. Back in 2014, Apple held a market share of roughly the same as Xiaomi, and higher than any other Chinese counterparts.
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StatCounter. (September 30, 2024). Monthly share of Apple in the smartphone market in Hong Kong from December 2017 to August 2024 [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/953589/hong-kong-apple-smartphone-market-share/
StatCounter. "Monthly share of Apple in the smartphone market in Hong Kong from December 2017 to August 2024." Chart. September 30, 2024. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/953589/hong-kong-apple-smartphone-market-share/
StatCounter. (2024). Monthly share of Apple in the smartphone market in Hong Kong from December 2017 to August 2024. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/953589/hong-kong-apple-smartphone-market-share/
StatCounter. "Monthly Share of Apple in The Smartphone Market in Hong Kong from December 2017 to August 2024." Statista, Statista Inc., 30 Sep 2024, https://www.statista.com/statistics/953589/hong-kong-apple-smartphone-market-share/
StatCounter, Monthly share of Apple in the smartphone market in Hong Kong from December 2017 to August 2024 Statista, https://www.statista.com/statistics/953589/hong-kong-apple-smartphone-market-share/ (last visited December 04, 2024)
Monthly share of Apple in the smartphone market in Hong Kong from December 2017 to August 2024 [Graph], StatCounter, September 30, 2024. [Online]. Available: https://www.statista.com/statistics/953589/hong-kong-apple-smartphone-market-share/